eBay Live Comic Book

How do you get people talking about eBay Live’s arrival in the UK and actually make them care? You turn it into a comic book.

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eBay Live asked us to come up with an item that can go into their show bags for all Comic con they are visiting aroun the UK. They needed an item that commuicated what eBay Live is, while being interesting enough that it won't get thrown away. So we made a comic book to connect with the Comic Con community and show the user journey in a more exciting way.